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Join us for Prowess Project's...

OBM Certification

The Right Place for Right-Hand Women.
You're the Implementer to every Visionary.
Here's where you get started.

Prowess' Certification to become an Online Business Manager

By International Executive and Women's Advocate turned Serial Entrepreneur
Ashley Connell - CEO & Founder, Prowess Project

Fortune 100 Sales Leader and Licensed Counselor turned
Sought-after Operations & Automation Expert
Leah Steinkirch - COO, Prowess Project

AS SEEN IN

As a business owner, I needed a right-hand woman who I could hand off my vision and she made it a reality. I spoke with 1000s of fellow entrepreneurs and they needed the same thing. And who better to solve problems & get sh*t done than caregivers who fight more fires before breakfast than most people do in weeks. I was inspired by my COO, Leah Steinkirch, who fit the description perfectly.  We've bundled my needs with her secrets and are helping other caregivers step into this role.

Now It's Your Turn
WELCOME TO Prowess'

OBM Certification

Where Jill-of-all-trades 

Identify the strengths & skills you already possess 

Follow a tailored plan to become an OBM

Ramp up on the latest tech & tools 

Master business strategy, nurture funnels & finances

Access to the job pool

Walk away with Prowess OBM Certification
And step into the business implementer role that you've always knew you could achieve.
IS THIS RIGHT FOR YOU?

Prowess' OBM Certification is for women who are the go-to when solving everyone's strategy, tech, or tactical problems. Why? Because you (not-so-secretly) love it! Designed for those who are always the "fixer", you weren't sure where your skills could shine or who needed them, so you've put that dream on the back-burner.

Until now....

You deserve TO BE COMPENSATED
 FOR YOUR
OpERATIONAL
EXPERTISE

...and give you the tips, tutorials, hacks and how-tos to be the OBM that people ask for by name.
BEFORE I SHARE HOW WE TURN YOUR VISION INTO REALITY,
let me say a little something from the heart.

I’m Ashley Connell, CEO of Prowess Project, an online platform that helps caregivers and career-pivoters upskill, network and get access to family-friendly jobs.  In just three years, our team has helped 1000s (!!!) of women secure work  - in ways that worked for them and their families. 

Point blank, I could not have achieved this dream without THE real-life Swiss Army Knife that is Leah Steinkirch, Prowess Project's COO. Leah is always three steps ahead of me turning my vision into reality and exceeds my expectations every single time.

Leah attributes her unparalleled strategy & get-it-done grit to her role as a mom and caregiver to her family. Not only has it trained her to be scrappy, solutions-oriented and creative, her empathy, strong communication skills and dedication to the mission make her absolutely invaluable.

I want this for all of the Leah's & Ashley's out there. Caregivers can be standout OBMs. So stop standing on the sidelines. There is an Ashley out there who NEEDS her Leah. Consider this your sign to get started.

Welcome to Prowess' OBM Certification

Get Started
What’s stopping you from turning your "patchwork quilt-like" background into cold, hard cash? 
A LOT LESS THAN YOU THINK

If you’re ready to stop wondering ‘what if’ when it comes to achieving an OBM career, you’re in the right place.

Prowess' OBM Certification is designed with a 6-week intensive training PLUS 6 months of support & access to our coaches and Community.

And the REAL difference... Prowess' OBM Certification is the only program where as you are moving through the content, we are gathering data points on what clients would be perfect for the new you. From there, we use Prowess Project’s proprietary matching-technology to match you with the visionaries and freelancing opportunities that fit not only your skills, but your work-style and 100s of other factors. The longer you work through the program, the smarter our tech gets, offering you better and better job opportunities. What are you waiting for?

Get Started
I had been trying to pivot in my career for so long, but wasn't quite getting there on my own. I turned to Prowess Project as an investment in myself to make it happen. Why? Because it had everything: A community of supportive, like-minded women; Courses and upskilling to distinguish you in the crowd; and a curated job-pool - you can't ask for more than that. Powerful tools if you use them. 
Amber C.
Career Pivoter
Worst case scenario:
It's a year from now and you’re still getting ready to start. 

but you’re more alone, frustrated, defeated and stressed to bring in the money and achieve the success that you deserve.  

With The PURSUIT program, team and like-minded women beside you, you’ll have the systems, pathways and accountability ensuring that staying stuck doesn’t happen. Not to you. Not on our watch.
Get Started

After being out of work for a while, Prowess Project' helped me peel off the imposter syndrome, learn new skills, and refresh old ones. It's great to be part of a community of brilliant, supportive women who are all going through the same thing together. Thank you, Prowess! 
Stephanie M.
Returner
You've had a killer career, fulfilling family, but deep down you know...
YOU WERE MEANT TO ACHIEVE SO MUCH MORE.
The Pursuit will give you the Clarity + Confidence + Community 
 With The Pursuit, you’ll have all of THIS at your fingertips.

GET ALIGNED

Clear goals
Healthy, set boundaries
Self-care regiment
More Confidence
Set schedule

GET READY

Advanced Emotional Intelligence Skills
Clear Communication Style
Developed Team Dynamics Training
Understanding of work & learning-style
Concise elevator pitch
Peer feedback

GET GOING

Understanding of Project Management
Brush-up on tech tools
Remote work best practices
Smooth project planning
Prepared first day plan
Prowess Work-readiness Certification

GET HIRED

Access to 100s of open job opportunities
Best in class resume
Top LinkedIn Profile
Winning portfolio of sample project
Organized approach to jobhunt
Get Started
YOUR TEAM
Ashley Connell
Mom to Lottie
Employee | Consultant | Two-time CEO
Leah Steinkirch
Mom to Harper & Thomas
Counselor | Consultant | COO
Erin Wike
Mom to Avery
Employee | Consultant | Career Coach
I joined The Pursuit because I wanted to start exploring all the opportunities out there. Since being a Stay At Home Mom, I’ve been feel lost and overwhelmed by the endless amount of information.  I believe Ashley & team have helped me light the spark I so badly needed to start freelancing and have time for my children.
Rita
‍Returner

Envision your ‘Home to Hired ‘experience with The Pursuit, and without. 

Pinpoints ideal life.
Sets goals on the people, place and work that inspires and invigorates
WITH THE PURSUIT
Ruminates in the "stuckness"
Stays career-less due to overwhelm and unclear goals
GET ALIGNED
GET READY
WITHOUT
GET GOING
Assess strengths, gaps & designs a plan
Outlines the upskilling, networking, & practice needed to get there
Goes down rabbit holes 
Follows multiple gurus, outlets & channels to be left spinning yet still stuck
GET HIRED
Works an actionable system & schedule.
Makes daily self-investments to get hired backed by an accountability team
Starts willy-nilly applying
Desperately applies for dead-end or underwhelming opportunities
Stays in place
No action has been made, time has been wasted, confidence has declined.
Secures roles, clients, & get PAID
Forced to turn away competing offers from dream employers and clients.

The Pursuit keeps you aligned, accountable and charging forward so that you’re hired in no time.

WHAT'S INCLUDED IN OUR

OBM Certification

Pre-Work

Find $5K in 5 Days

Your career story. Chances are you aren’t doing it justice. This class gives you quick changes to make when positioning yourself, background and role you’re seeking. By speaking to your transferable skills, you uplevel your gravitas and instantly become in the running for higher paying jobs or clients. Just like that, you recoup the cost of the entire year of coaching in your first 5 days of the program.

Monthly Tech Tutorial + Office Hours

Once a month, you’ll be coached by the Prowess team LIVE in a group setting. During these calls, you'll get the latest tech tips, hacks & tutorials AND have an opportunity to get any questions you have asked LIVE. These calls are priceless. As you'll have an entire cohort plus our experts problem-solving along with you.

Private Networking Group

OBM-only private group where all can network, ask each other questions, and of course, share success-stories. Here you’ll have access to Prowess Coaches to answer questions daily as well as provide updated content, relevant articles and Prowess Job postings.

Masterclasses & Templates

These trainings cover each topic to become a Certified Prowess OBM.

Path to Knowledge

Learning Platform Overview
Learning Platform fundamentals, best practices on lead management & tech spotlight on Kajabi
CRM Overview
CRM fundamentals, best practices on lead management & tech spotlight on HubSpot
database overview
Database fundamentals, best practices on automation & tech spotlight on Airtable
Webhooks overVIew
Webhooks fundamentals, best practices on efficiencies & tech spotlight on Zapier
Office productivity Software OverVIEW
Office Productivity Software fundamentals, best practices on file management & tech spotlight on GSuite
Video conferencing Overview
Video Conferencing fundamentals, best practices on virtual meeting management & tech spotlight on Zoom

Path to Communications

COMMUNICATION Breakdowns
Template to build out team communication policies, channels & more
EMPATHETIC COMMUNICATION
Best practices to ensure that your client feels heard & team dynamics are strong
STandard Operating Procedures
Overview of SOPs to keep processes streamlined, defined & documented
Metrics
Tips to demonstrate success to your clients

Path to Scale

Strategy 101
How-tos on analyzing data to SEE growth opportunities
Proposal pointers
Cheat-sheet on must-have proposal language
FUnnels 101
Deep dive on nurture funnels to turn contacts in buyers
invoicing Best Practices to get $ ASAP
"Best of" invoice tools, process & timing
FoRECASTING 101
Refresher on financial statements, reports and forecasting

Path to Success

Align your interests & Skills with your niche
Zero-in on exactly WHO you are going to serve, how and why
Deep-dive on your customer
Learn to speak their language so your ideal clients chomping at the bit to work with you
POINTERS on your personal positioning
Build out your resume, LinkedIn, website and more

Monthly Deep dive into tech hacks

Four times a month, you’ll be coached by the Prowess team LIVE in a group setting. These calls are priceless. You can ask our Career Expert Trio any questions related to career path, job hunt, new business, client, or other content in The Pursuit and receive tailored feedback to achieve your next milestone.

Slack Channel

Every other week, you’ll meet LIVE with your Accountability Group led by Erin. You’ll dive deep into the highs & lows right alongside women who are in it with you.

Mindset to Motivate 

With Leah
Once a month, Leah will guide you through the “woo woo” paired with the WORK to get it done. Leah’s ability to tie together goal-setting to actionable tips, tools and tutorials will leave you feeling empowered, intentional and educated.

Real-talk for Real-Results

with Ashley
Once a month, Ashley shares real-life topics on being a woman in the workforce. Not only will you get industry stats and strategies to combat bias, she’ll bring in experts who have built teams, books of business and companies alllll so you get the real-story - unapologetic & unfiltered. 

The Pursuit Post

The members-only private group where all current and past members of The Pursuit can cut-up, network, ask each other questions, and of course, share all their success-stories.  Here you’ll have access to Erin, Leah & Ashley who will be answering questions and chiming in throughout the week. 

Career Center 

This special list of templates, tools, and resources that will give you the step-by-step, fill-in-the-blank, copy-and-paste shortcuts to getting from home to hired -- And beyond.

Get Aligned

Ideal Job Assignment
One Year from Now Assignment
Creating a Vision Board Assignment
Start & End your day checklists
Career Path assessment
Analyze job description worksheet

Get Ready

DISC & VARK
EQ Scenario
New Career Need Narrative
360 Review Assignment

Get Going

Project plans & templates
First meeting with new employer/client template
Meeting notes template
Technology skills assessment
How to form an LLC 

Get Hired

Access to 100s of open job opportunities
Resume template
Interview prep worksheets
Intro video to future clients/employers
Career Search FAQs
Customized review of your resume
Resume Action-verb list
Job Search Tracker
BONUS #1 - Accountability Widget 

Staying consistent is the hardest part of making progress. Our Accountability widget breaks down your plan and sends personalized reminders so you’re hired in no time.  

BONUS #2 - Business Starter Kit 

Perfect for budding freelancers or entrepreneurs. We’re bundling the best templates, tools and guides that helped us take FIVE businesses to market. 

BONUS #3 - LinkedIn Audit

Get quick, actionable feedback on your LinkedIn profile pinpointing changes that you can make immediately that will help employers or prospects dying to work with you.

Ready to stop chasing your tail and start chasing your dreams?
Join The Pursuit today!
Get started

PROWESS PROJECT

OBM Journey

THE PURSUIT

Is for Career Women in the Making
Here's What You Get:

12 Months of Coaching with Ashley Connell & the Prowess Team 

(A $20,000 Value) 
Spending 12 months with Ashley and the Prowess team will help you conquer your career goals and tackle any obstacles AFTER you get hired or start your business.  We know that when you get the job, is when the work STARTS.  Our program provides the support to ensure you’re smooth sailing well-after the transition, ramp and when you’re ready for the next level. 

18 Masterclasses

(A $18,000 Value) 
The Prowess team sets you up from mindset to motivation to MONEY in the bank. We’ve broken down the topics into bite-size chunks designed specifically for returners or pivoters addressing your concerns, questions and challenges so you’re ready to get back to work. 

Bi-Monthly Accountability Group Calls

(A $6,000 Value) 
Every other week, you’ll meet LIVE with your Accountability Group led by Erin. You’ll dive deep into the highs & lows right alongside women who are in it with you.

Mindset to Motivate 

(A $6,000 Value) 
Once a month, Leah will guide you through the “woo woo” paired with the WORK to get it done. Leah’s ability to tie together goal-setting to actionable tips, tools and tutorials will leave you feeling empowered, intentional and educated.

Real-Talk for Real-Results

(A $6,000 Value) 
Once a month, Ashley shares real-life topics on being a woman in the workforce. Not only will you get industry stats, strategies to combat bias, and blank, she’ll bring in experts who have built teams, books of business and companies all so you get the real-story - unapologetic & unfiltered.
BONUS #1 - Accountability Widget 

(A $2,500 Value)

Staying consistent is the hardest part of making progress. Our Accountability widget breaks down your plan and sends personalized reminders so you’re hired in no time.  
BONUS #2 - Business Starter Kit

(A $3,000 Value)

Perfect for budding freelancers or entrepreneurs. We’re bundling the best templates, tools and guides that helped us take FIVE businesses to market. 
BONUS #3 - LinkedIn Audit

(A $2,500 Value)

Get quick, actionable feedback on your LinkedIn page pinpointing changes that you can make immediately that will help employers or prospects dying to work with you.
The Pursuit Post

(Priceless!)

The members-only private group where all current and past members of The Pursuit can cut-up, network, ask each other questions, and of course, share all their success-stories. Here you’ll have access to Erin, Leah & Ashley who will be answering questions and chiming in throughout the week.
Career Center

(Priceless!)

This special list of templates, tools, and resources that will give you the step-by-step, fill-in-the-blank, copy-and-paste shortcuts to getting from home to hired -- And beyond. 

Let’s build your clear path from Home to Hired
That we forge - together. 


Build financial freedom like never before 

Stay in your Zone of Genius - and get paid the big bucks for it 

Only take jobs that align with your purpose and passions 

Finally, be present at work and at home 

Build a network that supports you and your dreams 

Live with confidence knowing that you’re the best version of YOU 
Get started

Total Value of The Problem-Solver Plath

$64,000
Get Started now
Choose the plan that is right for you
Most Flexible
$549/month
12 Monthly Payments
LET'S DO THIS
Best Value
$5950
Pay in full amount
LET'S DO THIS
Secure checkout
You can trust us!

HERE IS THE LOWDOWN

HERE IS EVERYTHING YOU GET INSIDE
PROWESS' OBM CERTIFICATION

6 Months of access to the Prowess Coaches $6,000
17 Masterclasses $9,000
Templates, Tools & Tutorials $8,000
BONUS # 1 - LinkedIn Audit $2,500
Private Networking Group Priceless!
Prowess OBM Certification Priceless!
Access to Prowess Job Pool Priceless!

WHEN YOU ADD IT ALL UP THAT IS A TOTAL VALUE OF $27,500

Most Flexible
$540/month
6 MONTHLY PAYMENTS
LET'S DO THIS
Best Value
$2498
PAY IN FULL AMOUNT
LET'S DO THIS
Secure checkout
You can trust us!

Get your Questions Answered

Is this certification right for me? 

Prowess' OBM Certification is for women who are the go-to when solving everyone's strategy, tech, or tactical problems. Why? Because you (not-so-secretly) love it! Designed for those who are always the "fixer", you've never knew where your skills can shine or who needed them, so you've put that dream on the back-burner.

Until now!

Not sure it’s right for you? Reach out. You don’t want to miss this opportunity. hello@prowessproject.com

What makes this Certification different from others on the market? 

If you’re ready to stop wondering ‘what if’ when it comes to achieving that OBM career that you’ve always wanted, you’re in the right place. Prowess' OBM Certification not only deeply focuses on technology to automate and scale businesses, it is the only program where as you are moving through the content, we are gathering data points on what clients would be perfect for the new you. From there, we use Prowess Project’s proprietary matching-technology to match you with the visionaries and freelancing opportunities that fit not only your skills, but your work-style and 100s of other factors. The longer you work through the Certification, the smarter our tech gets, offering you better and better job opportunities. What are you waiting for?

What makes the investment worth it? 

The first job offer. The robust network. The booked schedule. The strategic phases to tackle business problems. The reusable templates. The big payday. The tech tutorials. The satisfaction of doing something for YOU.  The peace of mind that you’re on the right track. The pride of achieving your goal. The SUCCESS that headed your way, time and time again. 

Will I get to work with Prowess Coaches directly? 

Yes, the Prowess Coaches will be hosting monthly calls AND will be accessible in Private Networking Group where they’ll offer direct feedback to all your questions.

How much time will this Certification take to work through? 

The work you do in Prowess' OBM Certification is the work that you’d need to do to train to become and start your OBM business. There isn’t “extra work” to distract or send you down rabbit holes. All activities are designed to build on each other and give you a step-by-step plan. There will be 1 hour of coaching calls a month.

What makes the Prowess team qualified to teach this? 

Leah and Ashley have been paired as visionary and integrator for years. Together, they saw the need for Online Business Managers in market and have validated this need with 1000s of entrepreneurs. Leah is sharing the content, templates, tutorials, tools, etc that she uses as a COO so that you can exceed the expectations of any OBM clients that you take on. Ashley then understands intimately the needs of an entrepreneur and can help you speak to those and show the value that you will bring. If there is a team to help you step into an OBM role, it's Leah & Ashley.

WHEN YOU ADD IT ALL UP THAT IS A TOTAL VALUE OF $64,000

Most Flexible
$549/month
12 Monthly Payments
LET'S DO THIS
Best Value
$5950
Pay in full amount
LET'S DO THIS
Secure checkout
You can trust us!
© 2022 Prowess Project