Prowess Talent Portal

More about the company:

WRK/360 is a consulting and coaching organization that partners with companies to create strategic culture change and to develop programs that focus on supporting the whole employee. At WRK/360 we put care at the center. Our mission is to improve workplaces for women. For Working Parents. For Caregivers. For Everyone. We are looking for a part-time Content Marketing Manager with a strong background in editorial. We value diverse perspectives and care deeply about building a positive working environment that operates with a high level of flexibility, autonomy, and ownership. As a Content Marketing Manager, you will have a direct impact and ability to influence WRK/360’s content strategy. As a small team, it is important for the person in this role to be savvy, resourceful, willing to roll up their sleeves, and able to experiment.

Key Role Information:

• Develop and oversee the content roadmap & planning for WRK/360 on a monthly & quarterly basis. • Partner with executive(s) to develop their voice and the voice of the organization. • Writing long-form thought leadership pieces for internal/ external publication and demonstrates strong attention to detail, proofreading, and proper grammar. • Schedule and manage content calendar, including social (LinkedIn, Instagram, Twitter) email marketing, and campaigns to ensure the distribution of timely, appropriate campaign materials in partnership with the team’s virtual assistant. • Ability to respond in real-time to culture and topics that are relevant to the business. • Source and interview internal and external subject matter experts for external-facing content, including blogs, case studies, white papers, trend reports, podcast episodes, etc. • When relevant, interface with third-party agencies and/or suppliers of web development, public relations, etc. to ensure alignment with WRK/360’s content strategy. • Research and implement SEO optimization strategies to boost web traffic.

Content Manager